The Importance of Utilizing Graphic Perforated Films or Decals for Branding and Advertising

Transform your business windows into powerful marketing tools with custom decal solutions that combine professional appearance with practical functionality

In today’s competitive business landscape, every opportunity to promote your business matters. While many Lakeland business owners focus on digital marketing and traditional advertising, they often overlook one of the most visible and cost-effective branding opportunities right in front of them โ€“ their windows and smooth surfaces.

As someone who has been helping Central Florida businesses enhance their properties since 1986, I’ve witnessed firsthand how custom decals, vinyl stickers, and graphic perforated films can transform ordinary storefronts into powerful advertising tools. These vinyl solutions don’t just advertise your business; they also provide practical benefits like heat reduction, privacy, and professional appearance enhancement built to last.

What Are Custom Decals, Vinyl Stickers, and Graphic Perforated Films?

Custom decals and vinyl stickers are specialized adhesive graphics made from high quality vinyl material that can display your logo, business information, or decorative designs on any smooth surface. These decal stickers come in various forms, including die cut stickers, clear decals, and vinyl lettering, each designed for specific applications and aesthetic preferences.

Graphic perforated films, also known as one-way vision films, are specialized window coverings that display vibrant graphics on the exterior while allowing clear visibility from the inside. The perforate design creates thousands of tiny holes that enable people inside to see out normally, while those outside see your custom graphics, logo, or advertising messages.

Custom vinyl decals encompass a broader range of applications, from simple vinyl lettering displaying business hours and contact information to elaborate custom design elements that enhance your brand identity. These vinyl decal stickers can be applied to windows, doors, walls, and even vehicles, making them versatile tools for both indoor and outdoor use.

Unlike traditional signage that requires additional mounting hardware or separate structures, custom window decals and vinyl stickers utilize existing surfaces, maximizing your advertising real estate without additional construction or permits in most cases.

The Business Benefits of Custom Decals and Vinyl Graphics

Enhanced Brand Visibility with Custom Stickers

Your storefront windows and wall surfaces represent prime real estate for brand exposure. Custom decals are a great way to ensure every person who walks or drives past your business becomes a potential customer when your windows clearly communicate who you are and what you offer. In busy areas of Lakeland like downtown or along major corridors, this passive advertising works 24/7 to build brand recognition.

Professional First Impressions Through Quality Custom Solutions

Well-designed custom vinyl decals immediately elevate your business’s perceived professionalism. Whether you’re a medical office wanting to convey trust and competence, or a retail store aiming to attract foot traffic, quality stickers and decals create an inviting and polished appearance that sets you apart from competitors. Custom decals are built to last and maintain their appearance over time.

Cost-Effective Advertising with Vinyl Solutions

Unlike recurring advertising costs for radio, print, or digital media, custom decals represent a one-time investment that continues working for years. When you calculate the cost per impression over the life of the vinyl stickers, the return on investment often exceeds traditional advertising methods significantly. Stickers are a fast and easy way to promote your business without ongoing expenses.

Privacy Without Sacrificing Natural Light

Perforated films and decorative vinyl decals solve a common business challenge: maintaining privacy for employees and customers while keeping spaces bright and welcoming. This is particularly valuable for professional offices, medical facilities, and financial institutions where confidentiality matters. Custom window decals offer a great balance of privacy and visibility.

Additional Functional Benefits of Premium Vinyl

Beyond advertising, these vinyl materials provide measurable heat reduction, helping lower cooling costs during Florida’s intense summer months. The film also blocks up to 99% of harmful UV rays, protecting interior furnishings, merchandise, and equipment from fading and deterioration. Decals are made from durable vinyl that withstands both indoor and outdoor use conditions.

Types of Custom Decal and Vinyl Sticker Solutions Available

Custom Vinyl Decals for Windows

These decals feature your custom design printed on premium vinyl material while maintaining functionality. Options include:

  • Full coverage custom decals for maximum impact
  • Partial coverage vinyl stickers that incorporate clear areas
  • Custom clear decals that blend graphics with transparency
  • Seasonal or promotional decals that can be changed with fast turnaround

Vinyl Lettering and Custom Stickers

great for displaying essential business information with vinyl lettering:

  • Business names and logo applications
  • Hours of operation using custom lettering
  • Contact information with durable vinyl
  • Service offerings through custom sticker designs
  • Professional licensing numbers with clear stickers
  • Safety or compliance notices using quality stickers

Decorative Wall Decals and Custom Vinyl Stickers

Combining aesthetics with function through custom design:

  • Frosted patterns with custom logo integration
  • Etched glass effects using specialized vinyl material
  • Geometric designs with custom vinyl decals
  • Company branding elements through decorative applications

Die Cut Stickers and Custom Transfer Solutions

Practical applications for customer communication:

  • Directional signage using vinyl decal stickers
  • Department identification with custom transfer stickers
  • Safety instructions through durable decal applications
  • Promotional messaging with custom vinyl stickers
  • QR codes for digital engagement using clear decals

Specialty Vinyl Applications

Advanced custom decal solutions for specific needs:

  • Car decals and car window applications for vehicle branding
  • Door decals for entrance identification and branding
  • Wall stickers for interior decoration and information
  • Laptop stickers for promotional giveaways
  • Custom wall graphics for interior branding

Custom Design Process and Material Options

Creating Custom Vinyl Decals

The process to create custom decals begins with understanding your specific needs and brand requirements. Whether you need a single custom decal for testing or want to design custom solutions for multiple locations, the process involves careful planning and material selection.

Premium Vinyl Material Selection

Quality custom decals start with selecting the right vinyl material for your application. Options include:

  • White vinyl for classic, clean appearances
  • Clear vinyl for subtle, professional applications
  • Durable vinyl designed for outdoor use and weather resistance
  • Specialty vinyl including options that are dishwasher safe for certain applications

Custom Order Process and Design Tools

When you’re ready to create custom vinyl decals, the process involves:

  1. Initial consultation to understand your needs
  2. Custom design development using professional design tools
  3. Material selection based on intended use
  4. Production planning with appropriate turnaround times
  5. Professional installation for optimal results

Real-World Applications for Lakeland Businesses

Retail Establishments Using Custom Decals

Lakeland’s diverse retail landscape benefits tremendously from custom decals and vinyl stickers. Clothing stores can showcase seasonal collections with custom window decals, restaurants can display menu highlights using vinyl lettering, and specialty shops can communicate their unique value propositions through custom sticker applications. The key is creating decals that entice potential customers while maintaining the professional appearance that reflects your brand quality.

Professional Offices with Custom Vinyl Solutions

Medical practices, law firms, accounting offices, and consulting businesses use custom decals to establish credibility and communicate expertise. Subtle branding combined with decorative vinyl films creates an environment where clients feel confident while maintaining the professional atmosphere essential for service-based businesses. Custom lettering and logo applications are particularly effective in these settings.

Healthcare Facilities and Custom Window Applications

Medical and dental offices particularly benefit from custom window decals that display professional credentials and service information while ensuring patient confidentiality. The combination of functionality and information sharing makes these vinyl applications especially valuable in healthcare settings where both privacy and professional presentation matter.

Commercial Applications and Business Decals

Banks, credit unions, and other commercial establishments utilize business decals to promote services, display security features, and maintain privacy for customer transactions. The professional appearance these custom vinyl solutions provide reinforces the trust and stability customers expect from financial institutions.

Professional Installation and Application Process

The Advantage of Professional Custom Decal Installation

While DIY decal application kits exist, professional installation ensures optimal results and longevity. Having installed window films and custom decals forย four decades, I can attest that proper installation makes the difference between a professional appearance and an obvious amateur application. Decals are easy to apply when done correctly, but the expertise ensures lasting results.

Precision Application for Quality Custom Results

Professional installation ensuresย alignment, eliminates air bubbles, and creates clean, straight edges that reflect positively on your business. The precision required for large custom decals or complex vinyl designs demands experience and specialized tools to achieve results that are built to last.

Proper Surface Preparation for Vinyl Applications

Different surface types, existing coatings, and environmental factors all influence installation success. Professional installers understand these variables and prepare smooth surfaces appropriately to ensure maximum adhesion and longevity for your custom vinyl decals.

Material Selection for Custom Applications

Not all vinyl materials and adhesives are created equal. Professional installers can recommend the appropriate custom vinyl for your specific application, whether you need removable stickers for seasonal promotions or permanent custom decals designed for long-term outdoor use.

Design Considerations for Maximum Impact

Visibility and Readability of Custom Decals

Effective custom decals balance visual impact with practical readability. Font sizes, color contrasts, and graphic elements must work together to ensure your custom design is clear and compelling from appropriate viewing distances. Custom lettering must be sized appropriately for the intended viewing distance.

Brand Consistency Through Custom Design

Your custom decals should seamlessly integrate with your overall brand identity, using consistent colors, fonts, and messaging that reinforce your brand recognition across all customer touchpoints. Custom vinyl applications should complement existing branding elements.

Local Relevance in Custom Sticker Design

Incorporating elements that resonate with Lakeland residents and the broader Central Florida community can enhance the connection between your business and local customers. This might include local landmarks, community involvement, or regional preferences reflected in your custom design choices.

Regulatory Compliance for Commercial Applications

Understanding local signage regulations and HOA requirements ensures your custom decals comply with applicable rules while maximizing their effectiveness. Professional installers familiar with local requirements can guide you through this process for both commercial and residential applications.

Durability and Quality of Custom Vinyl Solutions

Built to Last Construction

Quality custom decals and vinyl stickers are made from materials designed to withstand various environmental conditions. Whether for indoor or outdoor use, premium vinyl ensures your investment maintains its appearance and effectiveness over time. Stickers are durable when manufactured from quality materials and properly installed.

Weather Resistance for Outdoor Applications

Custom decals designed for outdoor use must withstand Florida’s intense sun, humidity, and occasional severe weather. Quality vinyl material provides UV resistance, moisture protection, and temperature stability that ensures your custom stickers maintain their appearance and adhesion over years of exposure.

Easy Application and Maintenance

Professional-grade custom decals are designed to be easy to apply when installed correctly, and they require minimal maintenance beyond regular cleaning. Understanding proper cleaning techniques and products helps avoid damage that could necessitate premature replacement of your vinyl applications.

Dishwasher Safe and Specialty Applications

For certain applications, such as promotional items or specialty uses, custom stickers can be manufactured to be dishwasher safe and suitable for various environmental conditions. These specialty vinyl options expand the potential applications for your custom decal needs.

Cost-Effectiveness and Return on Investment

Value of Custom Decal Investment

When evaluating the investment in custom decals and vinyl stickers, consider both the immediate costs and long-term value. Quality decals installed professionally typically last 5-7 years or longer, depending on exposure and maintenance. During this time, they provide continuous advertising exposure that would cost thousands of dollars through other media.

Energy Savings Through Window Applications

The energy savings from heat-reducing window films can also offset installation costs over time, particularly for businesses with large window areas exposed to direct sunlight. Many businesses see measurable reductions in cooling costs during summer months when using appropriate vinyl window applications.

Professional Appearance Enhancement

Additionally, the professional appearance enhancement often translates to increased customer confidence and higher perceived value for your products or services, potentially justifying premium pricing that improves profitability. Custom decals add significant value to your business presentation.

Maintenance and Longevity of Vinyl Applications

Care Instructions for Custom Decals

Proper care ensures your custom decals and vinyl stickers maintain their appearance and effectiveness throughout their lifespan. Regular cleaning with appropriate methods and materials prevents damage while keeping decals vibrant and professional-looking. Decals offer long-term value when properly maintained.

Cleaning and Maintenance Best Practices

Most quality custom decals require minimal maintenance beyond regular cleaning. However, understanding proper cleaning techniques and products helps avoid damage that could necessitate premature replacement of your vinyl sticker applications.

Professional-Grade Durability

Professional-grade materials and installation typically provide superior durability compared to DIY alternatives, making the initial investment worthwhile for businesses seeking long-term custom decal solutions that receive the highest quality results.

Why Choose Custom Glass Tinting of Lakeland for Your Custom Decal Needs

Four Decades of Custom Application Experience

With 40 years of experience serving the greater Polk County area, I bring unmatched expertise to every custom decal and vinyl graphics project. My specialization in flat glass applications and custom graphics means you receive focused expertise rather than divided attention across multiple service categories.

Personal Attention to Every Custom Order

Every project receives my personal attention, from initial design consultation through final installation. This hands-on approach ensures your custom decals meet your specific needs while reflecting the quality and professionalism your business deserves. I understand that each custom design requires individual attention to detail.

Comprehensive Warranty Protection

I offer comprehensive warranties that protect your custom decal investment, including coverage for materials, installation, and even accidental damage through my unique “No-Fault Warranty.” This level of protection demonstrates my confidence in the quality of work and materials I provide for all custom vinyl applications.

Commitment to Quality and Service

My commitment to punctuality and customer service means your custom decal project will be completed on schedule with minimal disruption to your business operations. I understand that time is valuable, and I respect your schedule while delivering exceptional results for all custom sticker and vinyl applications.

Transform Your Business with Professional Custom Decal Solutions

Custom decals, vinyl stickers, and graphic perforated films represent one of the most cost-effective and versatile marketing tools available to Lakeland businesses. These custom vinyl solutions provide immediate brand visibility while offering practical benefits like heat reduction, privacy, and professional appearance enhancement.

Custom decals are a great way to promote your business while adding functional value to your property. Whether you need custom window decals, vinyl lettering, decorative wall stickers, or specialized applications like car decals, the right custom design can transform your business presentation.

The key to maximizing these benefits lies in professional custom design, quality vinyl materials, and expert installation. With proper implementation, custom decals become powerful assets that work continuously to promote your business while enhancing the functionality and appearance of your property. Decals today offer more options and better quality than ever before, making them an ideal investment for businesses of all sizes.

Ready to transform your business with custom decals and vinyl graphics? Contact me at (863) 604-2645 for a free consultation. I’ll assess your needs, discuss custom design options, and provide a detailed estimate for your custom decal project. Let’s work together to enhance your business’s visibility and professional appearance with high-quality custom vinyl solutions that deliver lasting value.

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Michael Porter
September 21, 2025

Darren was amazing! Highly recommend!!

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Fenel Simon
September 12, 2025

Great customer service and looks amazing 😊👍

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Christopher Pichon
September 5, 2025

Excellent service! Highly recommend!

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Sean Geiger
August 23, 2025

Darren does an amazing job. He made the entire process easy and the final look is wonderful. We can already hear that the a/c isn't coming on as often. Highly recommend his services!

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Sean Boykin
August 15, 2025

Custom Glass Tinting did an awesome job on our home today! I highly recommend them!!

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Jake Bonsignore
August 14, 2025

Custom Glass Tinting of Lakeland is very knowledgeable and skilled at his work. Heโ€™s also been able to share additional items we should keep a look out with new construction. He made the entire tinting process super easy. Definitely would recommend if youโ€™re looking to tint!

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Lisa Carletti
August 11, 2025

Darren is a true professional! He shows up on time, gives accurate estimates and works with your schedule. I'm doing my house in Mulberry, FL in phases starting with the sliding patio doors and kitchen. I can't recommend Custom Glass Tinting enough!

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Corey Evans
August 9, 2025

On time, very professional.. Does great work and stands behind it.

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Paul McLain
July 31, 2025

Prompt service, professionally done and excellent product. Exactly the privacy film we were looking for.

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Tom Lawrence
July 25, 2025

Very professional and on time. Work looks great and would definitely recommend to anyone needing glass tinting. Very pleased.

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chuck carter
July 19, 2025

Thanks. Ever easy to work with.

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Mike Sturgis
July 18, 2025

I recently had Darren handle the window tinting for my home, and I couldn't be more impressed with the quality of work and professionalism he demonstrated throughout the entire process.

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Incredibly fast work! Looks Great! Cleaned up after himself as well. Look forward to having him back to do more windows! EXCELLENT!

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Cile Read
July 11, 2025

Darren is excellent to work with. Very competent , honest, on time, and fair prices. Super pleasant.

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ronald myers
July 2, 2025
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Rodney Early
June 27, 2025

Very professional! Showed up on time and was very friendly! Great job!

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Melanie Brannan
June 20, 2025
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Michelle Vogt
June 20, 2025

Darren is amazing & very professional - he has tinted the windows @ our house, my daughterโ€™s house & recently @ our newly purchased family lake house. The quality of tint has made a huge difference & keeps our house cozy especially with the Florida heat. Darren only uses quality products & product / job guarantee is top notch!! 👏🏻👏🏻👏🏻

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Ali Habib
June 14, 2025

Very Nice work. Lowest price in Lakeland. Very Detail oriented And clean work Job well done thank you very much.

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Larry Milford
June 13, 2025

Great job. Everything went well. So professional. Took care of preparation. Performed work like a real craftsman. Even cleaned up like he was never there. Explained everything. Now I have a beautiful sunroom and front door. Would recommend Custom Glass and Tinting of Lakeland to anyone.

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LYDIA PORTER
June 12, 2025

I was referred to Darren, Owner & Installer, Custom Glass Tinting by a competitor of his that I had called for an estimate who was short staffed and unable to come out but he highly recommended Darren as he had seen some of his work and said he did an excellent professional job. I called and made an appointment he came out to give me an estimate and I was VERY IMPRESSED with his professionalism, friendly demeanor and his reasonable pricing! He showed us samples and we decided on one and we went ahead that day and scheduled an appointment to have him install. The day of install he was prompt said good morning and wanted to bring his equipment in and he got right to work. I would HIGHLY RECOMMEND contacting Darren at Custom Glass Tinting if one is interested in Residential or Commercial Glass Tinting. The film comes with a lifetime limited warranty. Thanks Darren!! Lydia

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Craig Holtermann
June 10, 2025

Job well done, cleaned up after himself. I would highly recommend Darren for the job.

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Lyn Davis
June 7, 2025

DARREN was here on time (In fact, just a little early) And completed seven windows in just 2 1/2 hours! I was hesitant about choosing the highest degree of protection because I didnโ€™t like the idea of reflective windows. Boy, was I wrong! They look amazing and I can already feel the difference in temperature in my west, facing room!

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David H.
June 6, 2025

Excellent work and very professional. Made my windows look like new.

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Dr Greg Tyree
June 4, 2025

From start to finish a five star company! I called for an estimate speaking to Darren, (The Owner) He was very knowledgeable and courteous in our phone conversation. We made an appointment for an estimate, he showed up promptly, dressed appropriately with a company vehicle. So far so good! Darren proceeded to measure the windows involved. After a few moments of exchanging pleasantries, Darren explained he would have an estimate within a very short period of time. After two days, Darren presented with an estimate via phone. The estimate was more than fair. He explained the process and how much time it would take him to complete the job. We agreed on a price and booked an installation date. Again, Darren was very prompt for the installation. His work is impeccable and he possesses an amazing work ethic. The finished job was above my expectations. Darren is an absolute expert in his field. He explained every step and all information needed for maintaining the windows properly. In my opinion, itโ€™s unusual to find a Company that can deliver what they say they will deliver. Darren delivered on the highest level! To say I would recommend Custom Glass Tinting Of Lakeland would be an understatement. Darren has a strategy and business plan that takes you back to yesterday where you felt secure dealing with a company. I find no negatives in this installation! Once again, a five star company that does five star work!

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Clarke Freed
May 30, 2025

Darren was fantastic! He took the time to find the right product and method for our challenging project. His communication throughout was courteous, consistent and accurate. The finished job is perfect. I highly recommend Custom Glass Tinting of Lakeland.

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Steve Freedland
May 24, 2025

Excellent job and excellent price I recommend to anyone looking for tint for their home.

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W Glenn Reeder
May 16, 2025

Very detailed work and made a world of difference in the rooms where the windows were tinted.

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We needed tint for our windows upstairs in the east facing bedroom, which received the most sun throughout the day. Darren was very informative and helpful about which tint would give us the best outcome. I immediately noticed the difference in the temperature of the room.

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Roxie C
May 8, 2025
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Michael Hurd
May 8, 2025

Darren did a great job...courteous, professional.

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William Redden
April 30, 2025

Fast and effective service. Great communication and quality. Darren was professional and very knowledgeable regarding product capabilities.

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C. Nancy Noonan
April 23, 2025
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Andrea Hdz
April 16, 2025

Darren did an amazing job! I highly recommend.

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Lawanda Wilmore
April 11, 2025

Darren was very knowledgeable about the tint product. He was quick to provide a quote and provide an installation date. On installation date he arrived on time and cleaned up after. I appreciate his responsiveness when I wanted to make a change to my original quote. I will definitely will be recommending him to anyone looking to tint their home windows. He exceeded my expectations!

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Marilyn Suarez
April 5, 2025

Great job. Showed up on time for estimate and for the job. Work was very professional and cleaned up everything before he left

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Steve Weaver
April 1, 2025

Did a GREAT job... Thank You!!

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Marcell Hill
March 31, 2025
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Sherida Facy
March 27, 2025

Darren does great work! He takes the time to listen to what you need. Heโ€™s quick and reliable. Highly recommend Custom Glass Tinting of Lakeland!

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Deborah Greiner
March 20, 2025
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Cindy Lee
February 28, 2025

Darren provided outstanding service throughout the quoting and installation process. His attention to detail and cheerful demeanor were greatly appreciated. Highly recommend! Update 2/28/25 - We had Darren come back and add film to 6 additional windows in our family room (see photo). Another great experience! Darren arrived on time as usual and did another stellar job. Custom Glass Tinting and Darren are doubly recommended. Thanks!

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Keith Lilley
February 22, 2025
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Wanda Mauch
February 7, 2025
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Vicki
January 14, 2025

Great service, on time and did a wonderful job tinting windows and doors. Would highly recommend.

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Stevan Benavidez
December 21, 2024

Awesome job on my frost tint doors. And quality first , definitely recommend.

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Dave Rosado
December 20, 2024

Absolutely phenomenal job! Very meticulous and very fair in price! Highly recommend!

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Mark
December 18, 2024

Extremely happy with the knowledge and ability of Custom Glass Tinting. They matched a glass that is no longer available called bronze solar cool, in 1/8 inch.

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Derek Scott
December 5, 2024

Darren was on time, efficient, and thorough. The work turned out exactly as hoped and promised. Highly recommend for your tinting needs.